feasibility factors :
1- Real
Estate Feasibility :
what kind of land or property will be required
to undertake the project? What is the market like? What are the zoning laws?
How will the business impact the area?
2-
Comprehensive Feasibility :
this takes a look at the various aspects
involved in the project - marketing, real estate, cultural, economic, etc. When
undertaking a new business venture, this is the most common type of feasibility
study performed.
3- Legal/Ethical Feasibility :
what are the legal implications of the project? What sort of ethical
considerations are there? You need to make sure that any project undertaken
will meet all legal and ethical requirements before the project is on the
table.
4- Resource Feasibility :
do you have enough resources, what resources will be required, what
facilities will be required for the project, etc.
This involves questions such as how much time is available to build the
new system, when it can be built, whether it interferes with normal business
operations, type and amount of resources required, dependencies,
5- Cultural
Feasibility :
what will the impact on both local and general cultures be? What sort
of environmental implications does the feasibility study have?
In this stage, the project's alternatives are evaluated for their impact
on the local and general culture. For example, environmental factors need to be
considered and these factors are to be well known. Further an enterprise's own
culture can clash with the results of the project.
6- Marketing
Feasibility :
will anyone want the product once its done? What is the target
demographic? Should there be a test run? Is there enough buzz that can be
created for the product?
Market feasibility marketing research studies involve collecting
information about a potential market that can be used in deciding how a product
or service should be designed, delivered, priced, and marketed. Market Street
Research uses a variety of tools to assess market feasibility ranging from
collecting and analyzing secondary data to conducting primary research such as
focus groups, telephone surveys and other methodologies.
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